Bitkom Umfrage zur Weiterbildungsstudie

jedes Jahr beleuchtet die Bitkom Akademie in ihrer Weiterbildungsstudie aktuelle Entwicklungen der beruflichen Weiterbildung. In diesem Jahr liegt der Fokus auf Zukunftskompetenzen. Ziel der Befragung ist es, ein aktuelles Bild zu den Themen Lernen und Weiterbildung im Kontext digitaler Entwicklungen zu gewinnen. Ihre Erfahrung und Meinung sind dabei besonders wertvoll und tragen dazu bei, ein realistisches und aussagekräftiges Gesamtbild zu erhalten.
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Webinar Recording

Recording: How Learning Brands Can Cut through the Noise in 2024

London (UK), February 2024 - The recording of a webinar for L&D marketers with Rob Clarke from Learning News and Martin Couzins from Insights Media - and the accompanying slides - have been published online.

The corporate learning market has a problem: hundreds of competitors all saying similar things. This means that for suppliers, everyone is a competitor. And for buyers, it's difficult to know which vendor is right for you and your organisation's needs.

It's a crowded, noisy marketplace where it's hard to stand out and hard to make a purchasing decision, which is why Rob Clarke, editor at Learning News, and Martin Couzins from Insights Media put on a webinar. Their goal was to share insights on market positioning and creating comms that will get learning brands noticed by buyers.

SCHLAGWORTE

L&D Learning Brand

Webinar Recording

The webinar recording and slides are now available here.