German-based Hansgrohe AG operates internationally, with around 3,000 employees in five German factories and production centers in the US, France, the Netherlands, and China. In addition, numerous distribution outlets across the world provide sanitary solutions to both the trade and consumers. The company has developed from a three-man workshop in 1901 to a major producer of sanitary technical products. Its four brands, Hansgrohe, Axor, Pharo, and Pontos, have become household names worldwide in the context of building projects, bathrooms, and kitchens.

Introduction of eLearning is a logical step
Quality and proper customer service are extremely important to Hansgrohe. With its exhibition and training-center "Aquademies", the company offers wide-ranging training and information as well as an abundance of suggestions for daily work, product presentation, and sales. The introduction of eLearning is a logical step for the firm, which needs to keep its distribution up to date worldwide.

Start & Learn is a performance package for a fast and qualitatively demanding start in eLearning. For a fixed price, the customer receives an effective, comprehensive eLearning infrastructure that includes tailored trainings, advice, and service benefits. This approach lends itself to product training both in-house and in the company's subsidiaries, as well as to the transformation of current training manuals into eLearning modules.

Oliver Nussbaum, co-founder of Dynamic Media and the firm's Sales Director, is already convinced of the success of the project: "We know from many years of experience that precise planning and support through the service provider at the introduction of eLearning is the key. With -˜Start & Learn', we do not leave anything to chance. We offer our customers an all-in-one package with all possible service provisions and products for a fixed price."


Simone Armbruster, responsible for the project at Hansgrohe, points to the key criteria for the launch into eLearning: "We hope to create and distribute learning material with the software from Dynamic Media easily and quickly in a didactically appropriate form. The Start & Learn package appealed to us because Dynamic Media does not just deliver software but also shares the aim of successfully introducing eLearning at Hansgrohe with us."