Atlantic Link

Peter Hopley Appointed VP International Sales

Nottingham (UK), May 2007 - Peter Hopley joins Atlantic Link as VP International Sales. In this function, Peter will focus on the international expansion of Atlantic Link through direct sales and channel initiatives. Peter joined Atlantic Link from Kaplan, where he was Global VP for Sales and Alliances.



Peter has more than seventeen years' IT sales and marketing experience in Europe and the USA for a variety of software applications, including eLearning software, eCommerce, and ERP systems.

"My first priority was to open an office in Atlanta, GA (US) and replicate the phenomenal success enjoyed in the UK" says Hopley. "Atlantic Link have the world's most advanced rapid eLearning tools, and we see the USA as a massive opportunity for our world-beating products. We expect the same meteoric success that we have seen in the UK".

"We have already shot off to a tremendous start in the USA and have signed an OEM deal with a leading eLearning vendor. We also have several events scheduled over the next few months, including the CLO summit in Palm Springs (22-24 April), where BT will present on their implementation of Atlantic Link's rapid eLearning tools and accessibility; the ASTD 2007 International Conference in Atlanta (3-6 June); and the Brandon Hall Innovations in Learning Conference (24-26 September), where we are a gold sponsor.

We expect to take the American market by storm; there are thousands of organizations who are frustrated with old legacy systems that are limited in functionality and built using old technology. What these companies are looking for now is a product that will provide the freedom to develop world-class eLearning at a fraction of the cost and time and which can be championed and used by their own staff.

Our revolutionary architecture will enable American customers and partners to create high-quality eLearning through true collaborative development. Courses reside on a central server where the content is available for creation, modification, or publication as flash lessons to SCORM, mobile, and W3C AA standards accessibility from anywhere in the world with just a web connection. We will be demonstrating these capabilities at these events".

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