Ros Smith, representing BBC News School Report at the awards ceremony held during the Media & Learning Conference in the Flemish Ministry of Education and Training headquarters in Brussels, expressed her delight about this award. She highlighted the value the School Report experience can bring to individual children, including those who may be slow to put themselves forward in normal classroom activities but who suddenly start to find their voice in School Report.

BBC News School Report was also the winner of the Professional Production Award sponsored by AVID. The winner of the User-Generated Content Award sponsored by SMART was Et si c'était toi?, submitted by the Lycée Technique du Centre in Luxembourg and represented by Laurence Streitz. This four-minute film was produced by seventeen-to-eighteen-year-old students of the secondary school Lycée Technique du Centre in Luxembourg and deals with bullying and domestic violence.

The Adobe-sponsored European Collaboration Award went to Evolution of Life, a website offering original teaching materials on this fascinating topic. It was created by LMU Munich in Germany and CNDP (Centre National de Documentation Pédagogique) in France and was represented by Yannick Mahé. A special prize was given to Pocket Anatomy, submitted by eMedia Interactive in Ireland and represented by Mark Campbell. Pocket Anatomy is a fully searchable interactive atlas of the human anatomy designed to run on a mobile device.

The other finalists for this year's awards were Bla Bla Bla e-democracy e minori by Civil Life Lab (Italy) represented by Adriana Sartore; Level 7 by Careersbox (UK) represented by James Lawrence and Nick Newman; Monkey Labs by Die Keure/Larian Studios (Belgium) represented by Swen Vincke and Vicky Vermeulen; Theorem of Fire by Nafta Films (Estonia) represented by Esko Rips; and The Classroom by Cornerhouse (UK) represented by Rachel Hayward.

In addition to the finalists, the MEDEA Awards organisers also announced the names of the six entries that were "Highly Commended" in the 2010 competition. These are, Exploring the Nature: Five Stories, a documentary film series created by ELM MEDIA in Latvia; Bubble and Pebble created by Terakki Foundation School in Turkey; Green Schools 'War on Waste' by St. Francis School, Priorswood in Ireland; Project Water H2Ooooh! by Gruppo Alcuni in Italy; Water in Ethiopia by the Open University, UK; and Mindsetter by the Danish School of Education in Denmark.

Presentations by all the finalists were given during the Media & Learning Conference, which attracted over 230 participants from 31 countries and which provided an important context for this year's MEDEA Awards. The Conference agenda also included workshops led by previous winners and finalists of the MEDEA Awards.

The closing date for receipt of entries for MEDEA 2011 is 16 September 2011.