Polish eLearning Market

IMC in Partnership with LEARN UP

Saarbruecken (GER) / Poznan (PL), August 2013 - The Polish eLearning company LEARN UP has entered into a partnership with IMC AG, a European provider of learning, talent and content solutions. LEARN UP has added IMC's Learning and Talent Suite solution, as well as the recently launched Authoring Tool IMC Content Studio to its portfolio. IMC and LEARN UP are very optimistic about the future of their partnership in the Polish market.

Dr Dirk Thissen, Regional Partner at IMC AG, explains the forward-looking step the two companies recently took. "It is a very promising partnership with great potential: IMC wishes to expand into Poland, while LEARN UP wants to extend its product portfolio."

Founded in 2008, LEARN UP is an ambitious company. LEARN UP’s Managing Director Tomasz Hoffmann, who is also the founder of Hoffmann Consulting, sees the use of new learning-and-development technology as a rapidly growing market in Poland. LEARN UP creates eLearning courses and also offers a range of consulting services for the implementation of learning management systems.

The goal of the partnership is to provide Polish companies, as well as organisations from the public sector, with tools and content for learning, talent management, and performance support.

"I expect great opportunities from IMC’s LMS and authoring products to serve my customers and large Polish companies with a complete process- oriented learning-and-development strategy. IMC’s products are used by many leading organisations worldwide, giving us some very convincing references. The partnership is a perfect fit for both companies", says Tomasz Hoffmann.

He continues, "IMC´s Learning and Talent Suite comes equipped with many best-practice workflows, which can be configured according to an organization’s specific requirements. LEARN UP, with its strong expertise in both business-process consultancy and eLearning, can support Polish organizations in finding the ideal solution for their usage scenarios with the IMC LMS application. And with IMC’s Content Studio, LEARN UP can now train Polish organizations in the easy creation of impressive eLearning that can be published on any type of device."