Vertical Search

Finervista Launches Website for Online Seminars

San Francisco, CA (USA) - August 2007 - Following a successful beta, Finervista Inc. has launched a new vertical-search website for online business events, webcasts, and seminars, also known as webinars. As such, Finervista is a free educational resource for business professionals and a highly-targeted lead-generating platform for business advertisers.



With over 10,000 live and recorded events in its searchable index, Finervista has become an ideal place for busy business professionals to get up to speed quickly, on demand, on virtually any business subject to keep up their "professional net worth" - all from the convenience and privacy of the user's office or home.

"We are very pleased with how the Finervista concept was received by our beta users", said Felix Litman, Finervista's founder and CEO. "Our beta users loved the idea of such convenient single-search access to thousands of interactive educational and training webinar resources."

Online seminars and webinars by vendors and subject-matter experts have become a great, free educational resource for business professionals. Thousands of such webcasts and webinars are conducted every year by hundreds of companies. The webcasts are mostly one hour long and on topics that cover virtually all aspects of business. They are free and convenient for business people to attend right from their web browsers and often present a unique opportunity to interact directly with important subject-matter experts.

Until the Finervista launch, though, no fast, convenient way existed for business professionals to find just the right webcast or webinar. Finervista has filled the gap by making it possible for users to locate exactly what they need quickly and easily using a familiar web-search metaphor that focuses exclusively on business web events and seminars.

"We are doing for business web seminars what others have done for job or travel searches", said Felix Litman, "and we are following a similar advertiser-sponsored business model."

Finervista is powered by some of the latest web-search technology, including the Lucene™ open-source search engine, and presents a very simple and familiar web search-engine interface to the user.

To advertisers, Finervista offers a powerful targeted platform to reach business audiences and attract relevant attendees to lead-generating webinars. Finervista also offers advertisers additional webinar-promotion and lead-generation services.