Evaluating eLearning to Demonstrate ROI

Evaluating eLearningBrighton (UK), March 2019 - Evaluating eLearning isn’t complicated or scary, and it doesn’t require long processes like the Kirkpatrick model. There are many easier and more modern ways to measure success and show the return on investment of your online learning strategy to business leaders.

This guide shows you what learning measures you should really focus on to demonstrate the biggest eLearning ROI and how to use learning analytics to increase impact and tell a simple story of success.

Contents of the guide

  1. Why evaluating eLearning matters
  2. What "learning value" actually means
  3. How to evaluate eLearning
  4. Twenty ways to measure learning impact
  5. Turning learning analytics into a success story

Training organizations and L&D departments need to prove their value:
There’s something about workplace learning offerings that does not demonstrate value to end users. Perhaps it’s because it can’t be found. Perhaps it’s because it’s not meeting their needs. Perhaps it’s because many aren’t using learning analytics well enough to find out.

According to Towards Maturity, over 50% of those working in L&D admit they lack the skills to measure and use data to tell a story about impact.

With top executives recognizing the importance of workplace learning to business success now and in the future, the pressure is on for learning teams to get up to speed with learning analytics, measure the impact of their learning projects – digital and otherwise – and prove their worth.

This guide will walk you through some practical steps you can take to evaluate eLearning more easily, more readily, and turn data into a stakeholder story you can tell throughout your learning project lifecycle.